Video Advertising Growth Online

online advertising spend by formatLatest stats from Marketing Pilgrim show that video is the format where online advertising spend will grow by the biggest percentage over the next 5 years, but that’s by percentage terms.

Looking at the actual stats, normal search marketing e.g. Google Adwords is way out in front in sheer volume terms, but we should all be using video more and more effectively on our websites anyway and maybe your niche merits you looking at this as an advertising channel in more depth.

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