Archive for the ‘Online Advertising’ Category

New Policies For Google Adwords

If you run Google Adwords then you need to be aware that Google has announced changes in its policies and procedures governing ad quality, where and what you can and can’t advertise – you know the kind of thing. You’ll notice a new announcement in your notifications and if you’re now breaching one of the […]

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Video Advertising Growth Online

Latest stats from Marketing Pilgrim show that video is the format where online advertising spend will grow by the biggest percentage over the next 5 years, but that’s by percentage terms. Looking at the actual stats, normal search marketing e.g. Google Adwords is way out in front in sheer volume terms, but we should all be […]

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